We’ve got some exciting news to share.
We’re thrilled to announce that Vibes Group UK, the travel group behind World Holiday Vibes and a portfolio of travel brands, has been nominated in five categories at the British Travel Awards 2026.
The nominations recognise the group’s work across luxury holidays, family getaways, travel deals, short breaks and adventure holidays.
For us, these nominations are about more than awards. They reflect the experiences we strive to create every day: making travel easier to discover, simpler to book and, most importantly, worth remembering.
Because our philosophy has always been simple:
We sell vibes, not holidays.
Whether your vibe is a week on a tropical island, a family adventure, a spontaneous city break or a once-in-a-lifetime safari, we’re here to help you find it.
About Vibes Group UK and World Holiday Vibes
Vibes Group UK is the travel group behind a growing portfolio of travel brands, including World Holiday Vibes. Each brand is designed to help travellers discover and book different types of travel experiences, from long-haul holidays and flight deals to European getaways and other travel experiences.
World Holiday Vibes is part of the Vibes Group UK family, specialising in long-haul holidays and experiences across some of the world’s most exciting destinations. From tropical escapes and luxury breaks to family holidays and adventure experiences, World Holiday Vibes helps travellers discover destinations that match their individual travel style.
Together, the group’s brands give travellers more ways to discover destinations, find great-value travel and plan their next trip.
The five British Travel Awards nominations recognise the wider Vibes Group UK family and the different ways our brands help travellers discover their perfect vibe.
Our Five British Travel Awards Nominations
We’re incredibly proud to be nominated for:
- Best Travel Company for Luxury Holidays
- Best Travel Company for Family Holidays
- Best Travel Website for Travel Deals
- Best Travel Company for Short Breaks
- Best Travel Company for Adventure Holidays
Best Travel Company for Luxury Holidays
Luxury is about more than five-star surroundings. It’s about how a holiday makes you feel.
From the turquoise waters of the Maldives and Seychelles to the vibrant energy of Dubai, Mauritius and the Caribbean, we help travellers discover experiences designed around relaxation, indulgence and unforgettable moments.
That’s why being recognised in the Best Travel Company for Luxury Holidays category means so much to us. It reflects our commitment to helping travellers discover extraordinary destinations and create memories that last long after the holiday ends.
Best Travel Company for Family Holidays
The best family holidays create stories everyone remembers.
Whether it’s building sandcastles, exploring a new city, discovering a different culture or simply enjoying time together, we help families find holidays that work for everyone.
Our Best Travel Company for Family Holidays nomination celebrates our commitment to making those precious getaways easier to plan and enjoy, with experiences that bring families closer together.
Best Travel Website for Travel Deals
Finding a great holiday should feel exciting, not complicated.
Our online travel platforms make it easier to explore destinations, compare options and discover travel deals across flights, hotels, holidays, cruises and experiences. This digital experience is supported by our development partner, Scripterlab, helping us continually improve how customers discover and interact with our platforms.
We also give customers greater flexibility when it comes to securing their trip. Selected bookings can be reserved with a low deposit, while flexible payment options can allow customers to spread the cost through instalments. Depending on the booking, customers can also use payment services such as Super Payments, Klarna and Clearpay.
Being nominated for Best Travel Website for Travel Deals is a fantastic recognition of our focus on giving travellers more choice, convenience and flexibility when planning their next trip.
Best Travel Company for Short Breaks
You don’t always need two weeks away to escape the everyday.
Sometimes, a few days is all it takes. From the streets of Paris and Rome to the canals of Amsterdam, the architecture of Prague and the energy of Barcelona, short breaks can deliver big experiences.
Our Best Travel Company for Short Breaks nomination celebrates those quick getaways that prove you don’t need to travel far or for long to make lasting memories.
Best Travel Company for Adventure Holidays
For some travellers, the perfect holiday comes with a little more adrenaline.
Think wildlife encounters in Kenya and Tanzania, safari adventures in South Africa, underwater experiences in the Maldives or discovering the landscapes and culture of Sri Lanka.
Our Best Travel Company for Adventure Holidays nomination reflects our passion for helping travellers go beyond the ordinary, discover new places and experience destinations in unforgettable ways.
Five Nominations. One Big Moment.
These five nominations represent five very different ways to travel.
Luxury. Family. Deals. Short breaks. Adventure.
But behind all of them is the same goal: helping people discover experiences that feel right for them. And now, we’d love your support.
If we’ve helped you find a holiday, discover a destination, secure a great deal or plan your next adventure, we’d be incredibly grateful for your vote.
There’s also something in it for you. Every valid vote automatically enters you into the British Travel Awards Voters’ Prize Chest, with prizes worth more than £30,000.
Voting closes on 11 September 2026 at 23:59 GMT.
Your Holiday. Your Experience. Your Vibe.
We believe there’s no single definition of the perfect holiday. It might be a luxury escape in the Maldives. A family adventure in the Mediterranean. A spontaneous weekend in Europe. A travel deal you couldn’t resist. Or a safari that you’ll talk about for years. Whatever your reason for travelling, there’s a vibe for it.
We’re incredibly proud to be recognised across five British Travel Awards 2026 categories, and even prouder of everyone who has been part of our journey.
If you believe we deserve your vote, we’d love your support.
Five Nominations. One Vibes Group. One Big Vote.
